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Kara Kroes Li

EBSCO Information Services
Director of Product Management
I have been building e-book products and services since 2005. As Director of eBook Product Management for EBSCO, I am responsible for understanding the needs of end-users, librarians, and publishers and distilling those needs into a product strategy. My current projects and interests include UX development, telemetry, and user research, mobile workflows, reporting and analytics, business models, and accessibility.